Archive for the ‘Pillar Articles’ Category

Set Goals or DIE! Part 1: Posting Frequency Goals…

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The first major goal of blogging: Finding and Setting your Post Frequency.
You want to make a living doing this right? You’re in this for the long haul, am I right? You don’t want to be a one-night stand blogger, do you?

Then you must set short-term goals. My first goal was to make $100 per month off my blogs. The goal I’m working on now is to get 50,000 hits per month (currently i’m at 35,000).

Here are a few different types of goals you should be working on, if you really want to become a professional blogger. Traffic Goals, Monetary Goals, Posting Goals. These are just a few, I’m sure there are many more, but these are the generals that I will focus on during this discussion.

First we will take a look at posting goals. Frequency of blog posts play a very important role in how successful your blog becomes. The most successful blogs are the ones that have 5 posts or more per day.

Is that to say you can’t compete by writing less? No, sometimes quantity isn’t an absolute, sometimes it’s quality that really matters. I believe that we need to find a good medium between quality and quantity.

One thing that it took me awhile to recognize is that not every blog post needs to be perfect, sometimes just getting a post out there is good enough. With that said though, sometimes it is pertinent to go above and beyond on a few posts.

A few good examples of going above and beyond are these posts:

17 Kicka** Green Businesses to Start Now!
Gas Prices Love and Hate them - 10 Reasons to Love them, and 9 Ways to Save on Gas.
Obama: The First President of America 2.0?
Is your Blog a Dead Beast? 16 Ways Bring it to life!
7 Ways to be Best Buds with an A-List Blogger!
Blogs need to eat too! Feed your blog with 39 ways to build your RSS Subscriber base. So easy a slackjawed yokel could do it!
Warning: Avoid these 7 Time Traps or your blog Will Fail - Guaranteed!
16 Places to get the dish on Joe Biden and Sarah Palin.

These are my personal cream of the crop posts. But that’s out of 180+ posts since I re-launched this blog in March.

I’ve posted 25 posts just this past week (13% of my total blog posts in a single week.) My goal is to be posting as many as 50 posts per week by the end of the year. I would love to surpass the magical 1000th post by my 1 year anniversary of re-launching this blog. (Middle of march).

As you can see, I have a vision of where I want to go with this blog. Without a vision, you will never get any place. You may experience short-lived success, but you must have a vision.
FACT: The more blog posts you have, the more traffic you will get from long-tail search results. These are great traffic sources because they are new to your blog, they will bookmark it if they like it, and many may subscribe.
Let’s discuss: Please tell me about your posting frequency - do you have a certain goal? Have you even thought about setting a goal before?
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Corporate blog? Why not a create a blog network utilizing every employee?

Corporate Blog, or Corporate Blog Network?
A corporate blog, is of course a wonderful way to build seo, and recognition of your company. Most corporate blogs only have a few writers, and blog posts are often few and far between.

Enter the corporate blog network.

What if you had everyone in your company write 1 blog post daily? Say your company is a call center and you have 1000 employees. You give each employee who wants to blog, 45 minutes to do their research and blog. You could even do this just as a test project and only accept a certain number of applicants.

One good thing would be to train them on blogging. Blogging is NOT just about writing blog posts. It is about socializing and bringing a conversation to the table. To be successful at this, you would need to hold regular training and teach them how to use conversational marketing techniches and build relationships.

You’re best bloggers are a goldmine, and if you can afford to, it would be well worth it to make them full-time bloggers, give them weekly requirements, make sure they’re in the know with company happenings, and they could also be the managers of the lesser bloggers.

You can manage the tone of the blog, by making sure that each blog post is edited first for professionalism, language, and grammer. If someone isn’t cutting it, whether they’re not proofreading or using the best language skills, you can drop them from the program and add new bloggers.

If you’re a company that sells products you could have each blogger blog about certain makes / models, give reviews, etc.. The key here is building keywords. You want as many related and relevant keywords pointing from google to your website as possible.
6 Conversation Marketing Tactics to get you Started!
1. Link out to other’s blog posts as often as possible.

2. Comment on related blog posts EVERY time you have an a+ article. An a+ article is a top notch article that you’re certain will bring value to your site. Usually it’s lengthy and in-depth. When you comment, instead of using your website address, use the address directly for that blog post.

3. All bloggers working for the corporate site should have full-profiles on as many social networks / social media sites as possible, and they should have as many contacts as they can add without distracting them from their writing. The top three networks to focus on, are facebook, linkedin, and myspace.

4. Use video. Social media is huge right now, and getting a video on youtube can bring huge results - especially if it’s humorous. You may also have your corporate staff do interviews with bloggers.

There are many bloggers who would love to interview a CEO of any big company - all you need to do is ask. Also note - When submitting videos, don’t just limit them to youtube, submit them to all the big video sites.

5. Along with conversational marketing should be an emphasis to get people to subscribe to a newsletter AND to your blog feed.

6. Use Twitter. Twitter is huge right now, and there are plugins that will automatically post blog updates to a twitter account. There are many plugins and tools for twitter. You should use twitter, and so should all the corporate bloggers. Twitter is a great place to get feedback, and build relationships. There are also some clones, and similar sites, some good ones include: friendfeed and plurk.

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Secret Tools of a Power Commenter. 6 ways to Get Backlinks Galore!

This item was filled under [ Blogging, Featured Posts, Marketing, Pillar Articles, Seo ]
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As I mentioned in my post earlier today about “16 Ways To bring your Blog Back To Life”, one of my tips was to comment as often as possible.

Commenting on other blogs needs to be a huge part of your daily blogging career. Here are some power tips to make the most of your commenting, in the least amount of time.

1. Download and install Comment Kahuna, this software is amazing. It lets you search for blog posts with certain keywords, you can choose which platform, and you can also search blogs that have ‘nofollow’ removed, which means that each comment you submit will carry some good SEO juice.

2. Make sure you have at least 5 pillar posts. Many people make the big mistake of linking to their main page when submitting comments, this does bring traffic and seo power, but there’s an even better way.

3. Create a profile for each pillar article in Comment Kahuna. For your blog link - link directly to that post. For your name - instead of using your name, use some keywords relating to the blog post.

4. Do a search for the major keywords relating to your blog, I usually like to find blogs with at least a pr2 or above, comment kahuna has the option to let you refine your search as such.

5. Read or scan each post that you submit comments on, find 1-2 things that you can: expand on, ask questions about, answer questions on etc.. In other words provide a unique comment that contributes to the bloggers community. Make sure it’s relevant, and pertinent to the topic at hand.

6. Schedule time daily to do your commenting, if you do it everyday for just least 20 minutes a day you will see a huge improvement in just a few months.  You will see more search engine traffic, and higher search engine rankings.Â

Now, you might ask the question, is this spamming?

My answer is: No.

First off you’re providing a response / comment that relates to the blog post. Secondly, each comment is unique and not submitted automatically by a bot.

This is just smart marketing and to be successful online you need to work smarter, not harder!
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Is your Blog a Dead Beast? 16 Ways Bring it to life!

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I launched this blog a year ago this month, and when I first launched it my primary focus was to make money. I’ve learned a lot in that year, and made many mistakes. I actually gave up on this blog for about 7 months.

I came back to it on March 15th of this year. In fact I had lost all the previous posts, I’d done and had to start anew. (Roughly 130+ posts gone). My original theme was using the law of attraction to bring $1 Million into my life by the age of 30, which I believe was perhaps a bit over zealous.

My new goal - apply what I’ve learned in my year of blogging, and help other’s become successful. I’d also like to launch a few social related businesses eventually, that are currently in the ‘idea’ stages.

My 50 States Roadtrip / American Blogger Directory is just part of gaining an keeping an audience.

You’ll notice the most successful blogs out there aren’t just individual people talking while everyone listens. The most successful blogs are communities, where people interact with what the blogger is writing.

You’ll notice almost every post they write gets tons of comments, trackbacks, pingbacks, etc… It’s no coincidence - without this community atmosphere on your blog it is nearly impossible to keep your blogging growing.

Without interaction from your readers your blog will die. Just as a flower needs sunlight to live, a blog needs comments / reactions from the community at large.
Here are some tips to build your Community.
1. Tweet ALL posts to Twitter. There are some good wordpress plugins for this like Twitter Tools or Twitter Tools for Tweetburner. I highly recommend tweetburner because of it’s statistics and shorter urls.

2. Build your Social Presence. Many might call it spamming, but if you look at Robert Scoble, and Jason Calacanis this is how they got huge. They built up the max number of friends on facebook, and they have 15000+ followers, a lot of those were gained by initiating the follow, ie following first.

3. Comment Frequently on other blogs. There is a secret power method for this which I will mention in another upcoming post, I will show you how to build hundred of incoming links extremely fast and easy.

4. Respond to your Audience. If someone sends you an email, drops a comment, replies to a twitter comment you made, etc.. Take the time to respond. Now when you have 10,000 hits daily it can get hard, and you might miss a few here and there - in blogging you don’t need to be perfect, just do your best.

People like to know they’re being listened to, this will go along way towards building a large following.

5. Ask a lot of questions. People like to be heard, and asking your readers questions via blog posts is a great way to give them this opportunity to voice their opinions. This makes it more fun to visit your blog, and increases the interactivity of your blog.

A lot of times I will ask a specific question at the end of my blog posts, and it will usually garner a lot of comments.

6. Be kind to those who are kind to you.  When someone takes the time to follow you or add you on a social networking site - reciprocate. Also when someone takes the time to link to your site - go to the post and leave a thankyou comment.

7. Stumble incoming links. If you stumble all of your own links, you’ll eventually end up getting banned. One secret is stumbling any and all incoming links. If someone is kind enough to link to you in a post, go ahead and stumble or digg it, and you will get a lot of traffic, plus you’ll help them get traffic. It’s a win-win scenario.

8. Link to other blogs often. I’ve talked about this a lot - but linking to other blogs will get you on their radar as it shows in the dashboard on wordpress, and secondly you’ll get a pingback / trackback from their site.

9. Start a meme. My Twitter Meme: Feed the Twitter Monster, has taken off hugely and gained a ton of incoming links and traffic, be creative though, and make it your own idea. Do something unique.

10. Start a resource for bloggers or website owners. I’ve just launched my American Blogger Directory, but it has already received a ton of hits and results. This of course is also part of my 50 state roadtrip, which is looking to be getting a lot of acclaim online as well.

11. Network with other bloggers. Friends will always give you more attention, and having more blogger friends never hurt anyone.

You can use some tips from my article on becoming friends with A-listers, many of the tips relate to networking in general.

12. Build your subscriber feeds. Market it anyway possible. The simple fact is you need subscribers, if you haven’t read it - here’s 39 great ways to get more RSS Subscribers.

13. Make your posts simple to follow and you’ll have mass appeal. Make sure the text doesn’t run together, as most people have low-attention spans and can’t be bothered with reading whole paragraphs anymore. Lists are huge in fact I try to write 1 list every week, as they tend to bring me a lot of traffic just because they’re lists. - I know it’s crazy!

14. Get active in Forums. If you have the time, you might want to try being active in popular forums, or just answering questions on the different answer sites like yahoo answers, this will help build credibility, and lead to more traffic.

15. Share and share alike, then share some more! When you launch a new resource, pillar article, etc you definitely need to tweet / send it to your social networks. However, you should also retweet it, if it is bringing in traffic, and subscribers.

I generally send my rss feed link to twitter once every 3-4 days asking for more subscribers. Especially when I get close to the next big number like 200 - asking people to help you ‘break’ a number is a great way to get them to actually subscribe, it might be tricky but it works.

I also send my best links, resources, and posts to my followers on twitter and ask them to digg or stumble the posts. This usually brings in a huge amount of traffic. When doing this make it extremely simple, though. Send them the actual link to digg or stumbleupon, so they don’t have to work. People are lazy and want instant gratification.

Another good tip is to help out other bloggers by forwarding their promotions to your followers, they may do the same for you some day. This can lead to some very interesting viral marketing.

16. Write your damn content, already! Last and foremost the #1 method to building a community blog is frequent posts. The more the better, I’ve said it a hundred times the more content you have,  the more traffic, comments, and interactive your site will become.
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Vic The JAckass + BANS(Build a Niche Scam) Part 2!

Building a FREE NICHE Money Making Website Part 2: Choose your Niche!
As I said earlier in my post about the dumbass Vic over at BloggerUnleashed.com and his BANS affiliate program (Build a Niche SCAM) is a waste of Money. It can be done for free, with better results.

We all know building a profitable Niche Site is a huge and exciting way to earn money online, and it does work - but I’m here to set the record straight on how to do this without getting taken to the cleaners.
Today’s Focus: Choosing your Niche.
There are a number of great tools online for comparing keywords and niches to find a profitable keyword. I have a personal favorite, but before I give you my favorite I will give you a run down of some of the popular programs:

Free Programs:

SeoDigger - Shows what keywords are ranking for the top 20 spots in google for a given domain. This one comes highly recommended however it was giving me an error, I recommend you try it yourself and see.
Google Adwords Keyword Tool - This is google’s tool for adwords users, it’s also a great tool for finding keywords.
SeoBook’s SEO Tools - This is a bunch of cool tools courteousy of SEOBook.

Paid Programs:

Wordtracker - This is one of the best tools on the web for researching keywords and they also offer a free trial.
Keyword Country - is a great site for finding high paying adsense keywords, but this can also help finding a good Niche for an Ebay Affiliate Niche Store as well.
Keyword Discovery - is also one of the top Keyword Research Tools online, and a product I highly recommend if its in your budget.

Now for the program I mentioned earlier, my ultimate favorite keyword research tool:

 

 Web CEO is a great free program and has a ton of features, the free version has a ton of features, and I highly recommend starting out with the free version and working your way upto the paid version.

One thing to look for on Web Ceo is the KEI the bigger the number the better, this is a ratio between the amount of searches a term gets and the competition for that term.

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